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Published by John Wiley & Sons, 2009
ISBN 10: 0470401427ISBN 13: 9780470401422
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Book
Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 2.85.
Published by Wiley, 2017
ISBN 10: 1118980824ISBN 13: 9781118980828
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Book
Condition: New.
Published by John Wiley & Sons, Inc. 978-0-470-40142-2, Hoboken, New Jersey
ISBN 10: 0470401427ISBN 13: 9780470401422
Seller: Spafford Books (ABAC / ILAB), Regina, SK, Canada
Book
[978-0-470-40142-2] 2009, 3rd edition. (hardcover) As new. ix, 310pp. 4to. Resource book for those in brand design, from the CEO to the creative director to the designer and brand strategist. Illustrations in colour.
Published by Wiley, 2017
ISBN 10: 1118980824ISBN 13: 9781118980828
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Book
Condition: As New. Unread book in perfect condition.
Published by John Wiley & Sons Inc, New York, 2017
ISBN 10: 1118980824ISBN 13: 9781118980828
Seller: Grand Eagle Retail, Wilmington, DE, U.S.A.
Book
Hardcover. Condition: new. Hardcover. Designing Brand Identity Design/Business Whether youre the project manager for your companys rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch and governance, Designing Brand identity is a compendium of tools for branding success and best practices for inspiration. 3 sections: brand fundamentals, process basics, and case studies. Over 100 branding subjects, checklists, tools, and diagrams. 50 case studies that describe goals, process, strategy, solution, and results. Over 700 illustrations of brand touchpoints. More than 400 quotes from branding experts, CEOs, and design gurus. Designing Brand Identity is a comprehensive, pragmatic, and easy-to-understand resource for all brand buildersglobal and local. Its an essential reference for implementing an entire brand system. Carlos Martinez Onaindia Global Brand Studio Leader Deloitte Alina Wheeler explains better than anyone else what identity design is and how it functions. Theres a reason this is the 5th edition of this classic. Paula Scher Partner Pentagram Designing Brand Identity is the book that first taught me how to build brands. For the past decade, its been my blueprint for using design to impact people, culture, and business. Alex Center Design Director The Coca-Cola Company Alina Wheelers book has helped so many people face the daunting challenge of defining their brand. Andrew Ceccon Executive Director, Marketing FS Investments If branding was a religion, Alina Wheeler would be its goddess, and Designing Brand Identity its bible. Olka Kazmierczak Founder Pop Up Grupa The 5th edition of Designing Brand Identity is the Holy Grail. This book is the professional gift you have always wanted. Jennifer Francis Director of Marketing, Communications, and Visitor Experience Louvre Abu Dhabi The bestselling guide to branding, updated with emerging trends and technologies Designing Brand Identity provides in-depth guidance for the entire branding team, with a universal five-stage process for brand development and implementation. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Published by Wiley, 2009
ISBN 10: 0470401427ISBN 13: 9780470401422
Seller: Bergen Book Studio, Hillsdale, NJ, U.S.A.
Book
Hardcover. Condition: New. No Jacket. 3rd Edition. Who are you? Who needs to know? Why should they care? How will they find out? In a densely crowded marketplace, corporations, organizations, and even individuals look for ways to differentiate themselves. That is the job of branding. Whether your goal is to express a new brand or to revitalize an existing one, here is a proven, universal five-phase process for creating and implementing effective brand identity. From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, "Designing Brand Identity" is an essential reference for the entire process. Enriched by new case studies showcasing successful world-class brands from Herman Miller and General Electric to the Obama '08 election campaign, this "Third Edition" offers new insights into emerging trends such as sustainability and social networks. Alina Wheeler applies her strategic imagination and process management skills to revitalize brands for Fortune 100 companies, entrepreneurial ventures, and nonprofits. Praise for previous editions of "Designing Brand Identity" An inspiring and powerful toolkit. "The Marketer" Alina Wheeler provides a practical structure for the brand building process. Al Ries, coauthor, "Positioning" Wheeler's book offers a cogent description of how strategy and design meet in the real world among world-class companies. Marty Neumeier, author, "The Brand Gap" A valued reference book for all members of the branding team. "Communication Arts" Photos available by request. International customers will be charged actual shipping costs. Also, please note that shipping on oversized books will be charged at the actual rate.
Published by Wiley, 2013
ISBN 10: 0470401427ISBN 13: 9780470401422
Seller: Untje.com, Roeselare, Belgium
Book
Hardcover. Condition: Fine. x, 326 p. : ill. ; 29 cm Marchi d'impresa--Design. English 4th ed. Bibliografia: p. 314-315. "Praise for previous editions of Designing Brand Identity (Wall Street Journal, Best-Seller, Spotlight 1/23/2011):"An inspiring and powerful toolkit." The Marketer"Alina Wheeler provides a practical structure for the brand building process." Al Ries, coauthor, Positioning"Wheeler's book offers a cogent description of how strategy and design meet in the real world among world-class companies." Marty Neumeier, author, The Brand Gap"A valued reference book for all members of the branding team." Communication Arts".
Published by Wiley, 2017
ISBN 10: 1118980824ISBN 13: 9781118980828
Seller: GreatBookPricesUK, Castle Donington, DERBY, United Kingdom
Book
Condition: As New. Unread book in perfect condition.
Published by Wiley, 2017
ISBN 10: 1118980824ISBN 13: 9781118980828
Seller: GreatBookPricesUK, Castle Donington, DERBY, United Kingdom
Book
Condition: New.
Published by John Wiley & Sons Inc, New York, 2017
ISBN 10: 1118980824ISBN 13: 9781118980828
Seller: AussieBookSeller, Truganina, VIC, Australia
Book
Hardcover. Condition: new. Hardcover. Designing Brand Identity Design/Business Whether youre the project manager for your companys rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch and governance, Designing Brand identity is a compendium of tools for branding success and best practices for inspiration. 3 sections: brand fundamentals, process basics, and case studies. Over 100 branding subjects, checklists, tools, and diagrams. 50 case studies that describe goals, process, strategy, solution, and results. Over 700 illustrations of brand touchpoints. More than 400 quotes from branding experts, CEOs, and design gurus. Designing Brand Identity is a comprehensive, pragmatic, and easy-to-understand resource for all brand buildersglobal and local. Its an essential reference for implementing an entire brand system. Carlos Martinez Onaindia Global Brand Studio Leader Deloitte Alina Wheeler explains better than anyone else what identity design is and how it functions. Theres a reason this is the 5th edition of this classic. Paula Scher Partner Pentagram Designing Brand Identity is the book that first taught me how to build brands. For the past decade, its been my blueprint for using design to impact people, culture, and business. Alex Center Design Director The Coca-Cola Company Alina Wheelers book has helped so many people face the daunting challenge of defining their brand. Andrew Ceccon Executive Director, Marketing FS Investments If branding was a religion, Alina Wheeler would be its goddess, and Designing Brand Identity its bible. Olka Kazmierczak Founder Pop Up Grupa The 5th edition of Designing Brand Identity is the Holy Grail. This book is the professional gift you have always wanted. Jennifer Francis Director of Marketing, Communications, and Visitor Experience Louvre Abu Dhabi The bestselling guide to branding, updated with emerging trends and technologies Designing Brand Identity provides in-depth guidance for the entire branding team, with a universal five-stage process for brand development and implementation. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Published by John Wiley & Sons Inc, New York, 2017
ISBN 10: 1118980824ISBN 13: 9781118980828
Seller: CitiRetail, Stevenage, United Kingdom
Book
Hardcover. Condition: new. Hardcover. Designing Brand Identity Design/Business Whether youre the project manager for your companys rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch and governance, Designing Brand identity is a compendium of tools for branding success and best practices for inspiration. 3 sections: brand fundamentals, process basics, and case studies. Over 100 branding subjects, checklists, tools, and diagrams. 50 case studies that describe goals, process, strategy, solution, and results. Over 700 illustrations of brand touchpoints. More than 400 quotes from branding experts, CEOs, and design gurus. Designing Brand Identity is a comprehensive, pragmatic, and easy-to-understand resource for all brand buildersglobal and local. Its an essential reference for implementing an entire brand system. Carlos Martinez Onaindia Global Brand Studio Leader Deloitte Alina Wheeler explains better than anyone else what identity design is and how it functions. Theres a reason this is the 5th edition of this classic. Paula Scher Partner Pentagram Designing Brand Identity is the book that first taught me how to build brands. For the past decade, its been my blueprint for using design to impact people, culture, and business. Alex Center Design Director The Coca-Cola Company Alina Wheelers book has helped so many people face the daunting challenge of defining their brand. Andrew Ceccon Executive Director, Marketing FS Investments If branding was a religion, Alina Wheeler would be its goddess, and Designing Brand Identity its bible. Olka Kazmierczak Founder Pop Up Grupa The 5th edition of Designing Brand Identity is the Holy Grail. This book is the professional gift you have always wanted. Jennifer Francis Director of Marketing, Communications, and Visitor Experience Louvre Abu Dhabi The bestselling guide to branding, updated with emerging trends and technologies Designing Brand Identity provides in-depth guidance for the entire branding team, with a universal five-stage process for brand development and implementation. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.