Books by Brant Cooper
language
English
review 1: A very brief overview into Customer Development, mostly drawing from The Four Steps to Epiphany and The Lean Startup with a hint of Business Model Generation thrown in for good measure. Probably a good intro to someone who has a vague idea of what Customer Development is but who ...
language
English
review 1: This book belong on the shelf of all entrepreneurs and product managers. It extends the current literature on customer development with a clear set of actionable items at each stage. Some familiarity with lean development is required to get the most out of the book, but all conce...