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Flipnosis: The Art Of Split-Second Persuasion (2010)

by Kevin Dutton(Favorite Author)
3.52 of 5 Votes: 2
ISBN
0434016918 (ISBN13: 9780434016914)
languge
English
genre
publisher
William Heinemann
review 1: I saw this at the library and was intrigued. Unfortunately, it was mediocre...a "Blink" wannabe. Don't get me wrong, I really wanted to like this book, but the author's use of the vernacular and colloquialisms, typically presented in the form of fragments and phrases or clauses, aggravated the weak science and trite anecdotes. I think that if it had been edited with an eye toward readability instead of flashy linguistics or clever verbiage, it would have been a more enjoyable read.
review 2: The title of the book is misleading. Nowhere in the book does it teach on how to employ split-second persuasion in our dealings with people.It is peppered with amusing anecdotes and the prerequisite textbook description of what's going on in the brain (the boring part).Du
... moretton writes an amusing read but the only triumph of this book is that through its cover and title, it used split-second persuasion to get me to buy this book. less
Reviews (see all)
marysia
Amazing book but very poorly written makes me wonder was the writer in a hurry to publish this??
feerpilao
It took me more than a split second to realise I was not convinced.
jjmobus
Interesting stories. Learned a bit about how the mind works.
Bookworm
HPL has it. Had to return but looks fascinating.
Amr
Too much theory. Not enough advice on what to do
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