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Guerrilla Social Media Marketing: 100+ Weapons To Grow Your Online Influence, Attract Customers, And Drive Profits (2010)

by Jay Conrad Levinson(Favorite Author)

3.69 of 5 Votes: 3

ISBN

1599183838 (ISBN13: 9781599183831)

languge

English

genre

Nonfiction

publisher

Entrepreneur Press

review 1: The series by Levinson on Guerrilla Marketing is the best-selling marketing series in history.This book describes action plans and implementation steps to use as weapons to grow your online influence, attract customers, and drive profits.How to develop a "Guerrilla Brand." Engage customers and motivate their actions.Develop a 140 character business description.ROI: "What gets measured, gets improved."Guerrilla Marketing is an unconventional means to achieve conventional goals.I liked the 10 personal traits of GSMM, including immunithy to hype, Curiosity, Community Focus, and being Tech Hungry. Devote time each day to reading blogs and hearing podcasts, as on Technorati, Wired magazine, and iTunes.Go Guerrilla now!
review 2: Business owners know they need to use... more social media. They also know the only number that matters in business is profit. Can you generate profits with social media?After reading Levinson and Gibson's book, you'll know the answer is: YES!The book guides you through the ways businesses can use social media, the types of social media tools that are out there, and then wraps up helping you create your own social media marketing calendar.Already, as a result of this book, I've become more engaged with, and more engaging on, social media. Despite reading more than a dozen books on social media, this is the first one that has helped me get clear about my aims and then shown me how to reach them. less

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