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Jony Ive: The Genius Behind Apple's Greatest Products (2013)

by Leander Kahney(Favorite Author)

3.82 of 5 Votes: 1

ISBN

159184617X (ISBN13: 9781591846178)

languge

English

genre

History & Biography

publisher

Portfolio Hardcover

review 1: Steve Jobs has always been a great admirer of creativity and innovations. Steve Jobs found a man who has good passion for creativity and design just like him. Jony Ive, An English man who proved his masterpiece in almost every apple product. Jony Ive, turned out to be the favourite of Steve. Steve will have a design in his mind and Jony will build it for Steve. Jony was very much into design as a passion rather than a job. After the success of apple 2, Jobs wanted to do something different. Steve wanted Jon Ivy to take the mp3 player design to a next level. Jony had his intentions clear and neat. He will always tell his team to not worry about the cost as that is not their Job. If Jony had pocket full of cash, he will allow you to pull as much cash as you can just to get t... morehe expected output. A good enough design is always not a good enough for apple, that made Jony to go miles ahead with the iPhone.Jony has always been in the good books of Steve just because of his dedications. This book tells us how Jony joined apple and what it took Jony to be the Jony that apple see’s.This book also defines Opportunity and Legacy Jony had. On the whole anyone who like apple will enjoy this book as much as the apple they have!
review 2: I thought this would be a good read, based upon how interesting I found Iaascon's biography of Steve Jobs. As of page 100, the book is still mainly lists of names: "Then Ive met X, who was part of Y's design team," etc. I wish it were more about how industrial design workshops operate. I suspect this could have been a better long article somewhere. If it were the only thing I had to read on a plane, I'd keep going, but not with a shelf of other things. less

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