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The Art Of The Sale (2012)

by Philip Delves Broughton(Favorite Author)

3.7 of 5 Votes: 1

ISBN

1442347147 (ISBN13: 9781442347144)

languge

English

genre

Nonfiction

publisher

Simon & Schuster Audio

review 1: Philip Delves Broughton is a wonderful writer. He has a wry sense of humor and the ability to mock at himself in an otherwise would be highly perceived situation such as his experience in HBS. I enjoyed his Ahead of the Curve immensely and am very glad he decided to write a book on the art of sale. I like the book so far but think the build-up of the story is a bit lengthy at times. Nevertheless this is the book to buy if you were ever in a sales position at any point of life and wondered how the hell all these years of education teach nothing on selling, the very basic of any business.
review 2: Probably the best on sales I have ever read. This should be required reading for those in the sales industry.Broughton has a Harvard MBA and yet he understands out un... morederrated sales skills and teachings are, especially in academia. Most graduate (and even undergraduate) program don't teach sales. It it seen as the lowest of the low. Yet sales jobs are some of the highest positions in the world. Broughton digs into this deeper by interviewing various successful sales people to try and close the gap between the negative heat about sales and how sales works.If you are looking for a step by step direction on what to do to improve your sales skills you won't find it here. This book is a true read, and one you need to spend time reading to fully absorb everything Broughton discovers. I made copious notes in my iPhone from all the nuggets of wisdom Broughton brought forth in this book. This is a great read. less

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