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Predictable Revenue: Turn Your Business Into A Sales Machine With The $100 Million Best Practices Of Salesforce.com (2011)

by Aaron Ross(Favorite Author)

3.89 of 5 Votes: 5

ISBN

0984380213 (ISBN13: 9780984380213)

languge

English

genre

Nonfiction

publisher

Pebblestorm

review 1: This is an excellent contemporary B2B sales book from a Slesforce.com insider. Some of the information is a bit too specific to be useful to a general sales audience, but the first half in particular has some great strategies and tactics to connect with decision-makers and methods to start making sales revenues more predictable. The author stresses specialization of sales roles from an early stage and teamwork. The tail end of the book focuses on building teams and management which wasn't as interesting for my stage but had some good common sense for sales managers.
review 2: Agree with the previous review - this was two core points that could have been noted in a white paper. I couldn't have been more disappointed with the points and disorganized repetitivenes... mores (100M at SFDC? How many times can you tell us?). But bottom line it was a basic sales book about the basics of sales, not cutting edge advice on how to systematically repeat your revenue. Defining what a lead and an SDR is equates to a beginners book and again, not a strategic methodology of predictable revenue. I felt like this was a bait and switch. less

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