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FORTUNE The Greatest Business Decisions Of All Time: How Apple, Ford, IBM, Zappos, And Others Made Radical Choices That Changed The Course Of Business. (2012)

by Fortune Magazine(Favorite Author)

3.61 of 5 Votes: 4

ISBN

1603200592 (ISBN13: 9781603200592)

languge

English

genre

Food & Cookbooks

publisher

Time Home Entertainment

review 1: This book would definitely fall under my infotainment category, i.e. I may have a couple of "did you know?" (a la a 10-year old ) stories to tell but possibly haven't got much more out of it than that. So three stars for light entertainment and two stars as a useful business book.The book is written by a number of Fortune magazine's editors and so each story has the feel of reading an article from the magazine. I think a number of the decisions in the book could have had poor, or simply insignificant, results in which case they could have just as easily been forgotten or written about with derision. The authors did not go into detail about the alternatives of the decisions or the various paths that the decisions could have taken.
review 2: Surface level case st... moreudies on wise business decisions, what prompted them, and what resulted from those choices. Lots of household names included as well as many never heard of by most, exploring several monumental business moves that not only were huge and, often times, risky for their respective companies and CEO's. The studies lay out as well the far-reaching impact these decisions have made on those companies and the even larger industries each may represent. Good recommendation for anyone interested in business, finance, or MBA background. less

Download links for: FORTUNE The Greatest Business Decisions of All Time: How Apple, Ford, IBM, Zappos, and others made radical choices that changed the course of business.

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