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The Pumpkin Plan: A Simple Strategy To Grow A Remarkable Business In Any Field (2012)

by Mike Michalowicz(Favorite Author)

4.16 of 5 Votes: 3

ISBN

1591844886 (ISBN13: 9781591844884)

languge

English

genre

Nonfiction

publisher

Portfolio Hardcover

review 1: There are plenty of books that are geared to a start-up's very beginning. But there are very few that address what to do when your new business hits the inevitable plateau which can suck your entrepreneurial enthusiasm dry. If, instead of a business, you've created a job to which you are enslaved as an owner, you will want to read this book. Mike Michalowicz outlines a simple and practical strategy with his trademark humor that will help you leverage your strengths, cull your client list into a leaner money-making asset, and most importantly, re-make your business into a fun and marketable entity.
review 2: I loved this book, in part because I'm a gardener, but Mike's insight into growing championship pumpkins translates into growing a championship business, na... moremely, cut off all those pesky little suckers that will not produce championship results and focus your resources on those activities that yield the big result. How often I find myself messing around with the small stuff, kind of like the 80/20 rule, when my time and energy needs to be focused on the 20 percent that will yield the 80 percent return. But for most of us, the hardest part is saying, "no," when it is really the most necessary part. less

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