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Pitch Anything: An Innovative Method For Presenting, Persuading, And Winning The Deal (2011)

by Oren Klaff(Favorite Author)

4.13 of 5 Votes: 3

ISBN

0071752854 (ISBN13: 9780071752855)

languge

English

genre

Nonfiction

publisher

McGraw-Hill

review 1: Loved it. I have an upcoming presentation and this book will guide how I structure it. While I'm not seeking funding or asking for anything to be awarded or given me, I am expecting that my presentation will move my audience to enthusiasm for new software that they will be recieving. I believe this book will give me tools to make sure they will be enthused.I recommend this book highly and think it will help anyone who wants to understand how interactions work between people. As Mr. Klaff says at the end of this book: "By helping others to view situations and opportunities through your frame, it will make interacting with you seem effortless. It's easy for others to spend time with a person they agree with, in any setting, and that's how they will feel about you."Who d... moreoesn't want that?!?!Incidentally, I originally bought it in audio book format and decided I needed to have it in Kindle format as well since I wanted to go back and study it for best implementation. I recommend paper or electronic over audio format.
review 2: Oren Klaff is in desperate need of A) an editor, and B) whatever is the opposite of an ego boost. He's one of the most unlikeable authors I've ever read, and that's on top of the fact that he can't write.That said, the book does indeed contain helpful concepts for people who find pitching difficult to master. He presents (made-up) terminology to help categorize different types of social dynamics during pitches, and then discusses how to thrive in each of them.To bring this book up to even 4 stars, Klaff needs to use his self-lauded pitching skills to convince an editor that this book is worth the effort. Pitch Anything needs some severe reorgnization. The concepts are strewn throughout the book unsystematically, and there's no reference or glossary to which readers can refer when they can't remember what, say, "four-frame hot cognition stacking" (an actual term he invented) refers to. Oh, and I'm hoping that one of the first changes the editor suggests is that female pronouns be used for more than just secretaries and assistants. Yuck. less

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