This book is perfect if you are just starting as a product management. The autor will use colorful examples to demonstrate his points on why waterfall is flawed and you should move to focusing on your customer rather than the process.
Marty’s take on how to decrease risk and keep building your product at the same time.
Top 3 Guru Reviews
“This is a must read if you have any hope of building a company based on great products.” Chuck Geiger, Former CTO, PayPal, Travelocity and Ask.com
At eBay, of all of the leaders in the past decade, Marty had the most significant and lasting impact on how we create products.” Frerk-Malte Feller, Managing Director, eBay Germany
Buy it!“When it comes to creating inspiring products, Marty Cagan knows his stuff” Pete Deemer, Former Chief Product Officer, Yahoo! and CEO of GoodAgile
You can buy this book from the following sites:
- Barns and Noble
- Amazon
