The New York Times is continuing its year-long Truth campaign with this spot on Sunday’s Golden Globes broadcast, spotlighting its coverage of sexual harassers from Weinstein to O’Reilly to dozens more.
According to Ad Age reporter Ann-Christine Diaz, “[the] campaign will also include print as well as digital assets that will focus on actual Times stories.” Here’s the print ad:
Interestingly, neither ad plugs the nytimes.com/truth link, which previously led to the Times subscription department. Now it leads to . . . the Times subscription department.
Truth is, leaving it out seems like a wasted opportunity.
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