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Change By Design: How Design Thinking Transforms Organizations And Inspires Innovation (2009)

by Tim Brown(Favorite Author)
3.84 of 5 Votes: 3
ISBN
0061766089 (ISBN13: 9780061766084)
languge
English
genre
publisher
HarperBusiness
review 1: The first half of this book is a repeat of other books I've read on Design Thinking and what is in Creative Confidence by Tom and David Kelley (which I highly recommend). But the second half actually gives a lot of good ideas on how to structure your company to use design thinking. The big take-a-ways for me were that a culture is critical. Everyone needs to be positive and accepting of risks and changes. If you have a synical culture then you will see ideas wither away.
review 2: A selection of the Engineers Book Club at work.I can't recommend this book to the general interest reader. While I did learn from some of his concrete examples, overall I found Tim Brown to be quite self-congratulatory and smug, with a tendency to lapse into vague consultant-speak. I
... moretried to be a good sport for the first 60% or so, but the book really did become staggeringly tedious to read after that. Looking forward to the discussion group. less
Reviews (see all)
coolaid
nice stories and lots of examples around design thinking ...
ulvera
Amazing for engineers who want to change square thinking!
King23
design thinking
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